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Marketing Agency in Wylie, TX

Find out why people searching for what you sell are not finding you, and what it would take to fix it.

Fraze Marketing Agency serving Wylie, Allen, Plano, Garland, McKinney, Rockwall, Murphy, Sachse, Parker, Lucas, Lavon, Fate, Royse City, St Paul and Princeton.

  • 9 years in business

What We Do

Local Search and Business Listings

When someone nearby searches for what you do, Google shows a map with three businesses under it. Your Google Business Profile counts for more there than anything else you control, and so does whether the rest of the internet agrees with it. Most profiles have a few problems their owners have never seen, because nothing on the profile says anything is wrong.

Website Design and Build

Most of the small business sites we are asked to look at were built on a page builder, and they have the same three problems: they take too long to load, half the page is gone if a script fails, and the phone number is a picture. So the first thing we do is not a redesign. Let’s look at what you already have. Quite often the pages are fine and the problem is somewhere else entirely.

Marketing Consulting

You’re probably paying for more than one thing that is meant to bring in calls: ads, a lead service, a website, a Google listing. Some of it works and some of it does not, and the bills look the same either way. Marketing consulting finds out which is which.

Email Marketing

The most useful thing about email is that nobody stands between you and the people on your list. Google decides what it shows and the social feeds decide who sees a post, but a message to your list arrives because someone asked to hear from you. That is worth protecting, so before anything is built we put in writing whose name is on the account the list lives in, with one aim: if we ever part ways, the list goes with you.

AI Search and Answer Engine Optimization

Some of your customers no longer type into a search box and scroll. They ask ChatGPT, or the AI summary that now sits on top of Google, and they call whoever the answer names. You cannot buy a place in those answers, and anyone who guarantees you one is guessing at best.

Analytics and Reporting

Everything we do is backed up by provable metrics, which only works if the measuring is set up before the marketing starts. That is what this service is: the counters put in the right places, and a monthly report short enough to read that says what happened and what we think you should do about it.

Custom AI Chat Bots with Agents

People do not hate chatbots. They hate being trapped by one: the widget that cannot answer the question, will not admit it, and stands between them and a human being. So the first design decision here is the one most bot projects skip. Your phone number stays visible on every page, the bot never becomes the only way in, and when it does not know something it says so and points at you.

Go High Level CRM Buildout

GoHighLevel can run your pipeline, your follow-up texts and emails, your booking calendar, your review requests, and a good deal more. That range is the sales pitch, and it is also the trap: an account with everything switched on and nothing finished is where CRM projects go to die. The buildout that works starts from how your business already runs and configures only the pieces that serve it, each one finished and in use before the next is touched.

Lead Generation and Marketing Automation

A lead is not a thing you buy. It is what falls out when three ordinary things work at the same time: a business that can be found by someone who needs it, a page that makes calling or writing easy, and a follow-up that happens while the person still cares. Most businesses we look at have one of the three. The work is standing up the other two and wiring them together.

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What it costs
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A monthly arrangement rather than a project fee, and the figure depends on what is already there. We do not publish a price. A number we would have to walk back on the first call is worse than no number. You get it in writing after that call and before anything starts.

The first look costs nothing. We go through your Business Profile and your current site with you on a screen share. You keep the list of what we find, whether or not you hire us.

How fast we answer
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Within one business day, every time. We are open Monday to Friday, 9 to 5, and Saturday afternoons, 2 to 5. If something is quicker to say than to type, call (469) 715-4765 and you will get a person.

What we do not promise
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We do not promise a position in search results, a traffic number, a lead count, or a date by which any of those arrive. Anyone who does is guessing at an auction they do not run.

What we do promise is proof. Before we start, we agree with you on the numbers that show whether the work is paying off. You can check them yourself without asking us, and you get a report on them on the 5th of every month.

Want to meet in person?
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We’re based in Wylie. If you’re within about 30 minutes, in Plano, McKinney, Rockwall or the towns around them, we can meet over coffee. Farther away, the work is just the same. Your Google listing, your website and your search results work the same way everywhere, and we do it all by phone and screen share.

Who does the work
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You work with James Fraze directly. He runs every project and does most of the work himself: your Google listing, your website and your search results. For ad management, branding and graphic design, we bring in consultants who specialize in exactly that. When “we” appears on this site, it means James and those specialists.

Fraze Marketing has been in business since July 2017, built on a long career in technology before that.

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